Southville International School and Colleges
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Advertising and promotion : an integrated marketing communications approach /

by Hackley, Christopher E.
Type: materialTypeLabelBookPublisher: Los Angeles : SAGE, c2010Edition: 2nd ed.Description: 333 p. : ill. (some col.) ; 23 cm.ISBN: 9781849201469.Subject(s): Sales promotion
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HF 5823 .H116 2010 (Browse shelf) Available C18011
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HF 5823 .B387 2001 Advertising and promotion : HF 5823 .B387 2009 Advertising and promotion : HF 5823 .B44 2009 Advertising and promotion : HF 5823 .H116 2010 Advertising and promotion : HF 5823 .J65 2008 151 quick ideas for advertising on a schoestring. / HF 5823 .K624 2005 Advertising without an agency made easy. /

Includes bibliographical references and index.

C18011

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