| 000 -LEADER |
|---|
| fixed length control field |
00423nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
200626s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
978-0-7506-5675-7 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Fifield, Paul |
| 245 ## - TITLE STATEMENT |
|---|
| Statement of responsibility, etc |
Paul Fifield.-- |
| Title |
Marketing strategy: |
| Remainder of title |
The difference between marketing and markets:/ |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
USA: |
| Name of publisher, distributor, etc |
Butterworth-Heinemann |
| Date of publication, distribution, etc |
2007 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
x, 316 pages |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes Appendix, and Index |