| 000 -LEADER | |
|---|---|
| fixed length control field | 00398nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200626s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0-471-27133-8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kumar, V. |
| 245 ## - TITLE STATEMENT | |
| Statement of responsibility, etc | V. Kumar, Werner J. Reinartz.-- |
| Title | Customer relationship management: |
| Remainder of title | A databased approach:/ |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey: |
| Name of publisher, distributor, etc | John Wiley & Sons Inc. |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 323 pages |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
No copies available.