| 000 -LEADER |
|---|
| fixed length control field |
00497nam a2200169Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
SISC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20181025142112.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
181023s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781119345114 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jutkowitz, Alexander. |
| 245 ## - TITLE STATEMENT |
|---|
| Statement of responsibility, etc |
Alexander Jutkowitz.-- |
| Title |
The Strategic storyteller : |
| Remainder of title |
content marketing in the age of the educated consumer / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
USA : |
| Name of publisher, distributor, etc |
Wiley |
| Date of publication, distribution, etc |
2017 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 161 pages. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Storytelling. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |