Southville International School and Colleges

The brand authenticity continuum: strategic approaches for building value (Record no. 315977)

000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Julie Napoli
245 #4 - TITLE STATEMENT
Title The brand authenticity continuum: strategic approaches for building value
245 ## - TITLE STATEMENT
Statement of responsibility, etc Julie Napoli, Sonia Dickinson-Delaporte & Michael B. Beverland
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Journal of Marketing Research
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Extent 32:13-14, Pages: 1201-1229
500 ## - GENERAL NOTE
General note October
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Marketing.
Holdings
Current Location Date acquired Koha item type Lost status Permanent Location Date last seen Price effective from Damaged status Withdrawn status
College Library2017-02-24Periodicals College Library2017-02-242017-02-24  
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