| 000 -LEADER |
|---|
| fixed length control field |
00675nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20140310181747.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130307t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780750659383 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415.13 |
| Item number |
.W746 2005 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
IB 658.8 |
| Item number |
W69 2005 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
13694 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wilson, Richard M.S. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Strategic marketing management : |
| Remainder of title |
planning, implementation and control / |
| Statement of responsibility, etc |
Richard M.S. Wilson and Colin Gilligan. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Amsterdam : |
| Name of publisher, distributor, etc |
Elsevier, |
| Date of publication, distribution, etc |
2005. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 867 p. : |
| Other physical details |
ill. ; |
| Dimensions |
28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International Baccalaureate. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |