| 000 -LEADER |
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| fixed length control field |
00760nam a2200253Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
160303s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0-13-118240-4 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
MAIN TX 911.3 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
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| Item number |
.M3 2007 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Shoemaker, Stowe |
| 245 ## - TITLE STATEMENT |
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| Title |
Marketing leadership in hospitality and tourism : |
| 245 ## - TITLE STATEMENT |
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| Remainder of title |
strategies and tactics for competitive advantage / |
| 245 ## - TITLE STATEMENT |
|---|
| Statement of responsibility, etc |
Stowe Shoemaker, Robert C. Lewis, Peter C. Yesawich. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
4th Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New Jersey : |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Name of publisher, distributor, etc |
Prentice Hall. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Date of publication, distribution, etc |
2007 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
661 pages : |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Other physical details |
color illustrations ; |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Dimensions |
28 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Hospitality industry -- |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| General subdivision |
Marketing. |