| 000 -LEADER |
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| fixed length control field |
00750nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20140313100406.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
131216b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781412991315 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF 5415.2 |
| Item number |
.L434 2012 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Leading edge marketing research : |
| Remainder of title |
21st-century tools and practices / |
| Statement of responsibility, etc |
edited by Robert Kaden, Gerald Linda and Melvin Prince. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Thousand Oaks, Calif. : |
| Name of publisher, distributor, etc |
SAGE, |
| Date of publication, distribution, etc |
2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 483 p. : |
| Other physical details |
ill. ; |
| Dimensions |
23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
|
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kaden, Robert J. |
| Relator term |
editor. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Linda, Gerald. |
| Relator term |
editor. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Prince, Melvin. |
| Relator term |
editor. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
| Call number prefix |
Foreign |