| 000 -LEADER |
|---|
| fixed length control field |
00621nam a2200217 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20140310183338.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
061107s19uu xx 00 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0395710456 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 1416 |
| Item number |
.J43 1995 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jeannet, Jean Pierre |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Global marketing strategies/. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
Houghton Mifflin Company, |
| Date of publication, distribution, etc |
1995. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
896 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
|
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
C7801 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Export Marketing |
| General subdivision |
Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Export marketing |
| General subdivision |
Management |
| -- |
Case studies. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hennessey, H. David |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
|
| Call number prefix |
Foreign |