000 -LEADER |
fixed length control field |
00618nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20140310182800.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130213t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9812470522 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
TX 911.3.M3 |
Item number |
.K68 2003 |
245 ## - TITLE STATEMENT |
Title |
Marketing for hospitality and tourism / |
Statement of responsibility, etc |
Philip Kotler, John Bowen, James Makens. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River, NJ : |
Name of publisher, distributor, etc |
Prentice Hall, |
Date of publication, distribution, etc |
2003. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
893 p. : |
Other physical details |
col. ill. ; |
Dimensions |
26 cm. |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
|
562 ## - COPY AND VERSION IDENTIFICATION NOTE |
Number of copies |
1 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Source of heading or term |
1. Hospitality industry |
Topical term or geographic name as entry element |
--Marketing. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Source of heading or term |
2. Tourism |
Topical term or geographic name as entry element |
--Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |
Call number prefix |
Foreign |