Kotler, Robert.
Marketing for the hospitality and tourism/
Philip Kotler.
- 3rd ed.
- NJ : Pearson, 2003
- 893 pages : illustration ; 23 cm.
Includes appendix.
0340571853
Hospitality industry - Marketing
TX 911.3.M3 / .K87 2003
HSF 647.940688 / R54 1993