Measuring Customers’ Perception in Bancassurance Channel Using Psychometric Scale
Ranjit Singh | Mousumi Choudhury
- 2017
- pages 67-86, January
- DLSU Business & Economics Review 26:2 .
CJ0034
BANCASSURANCE, BANKS, CUSTOMER'S PERCEPTION, INSURANCE, STATE BANK OF INDIA (SBI), SERVICE QUALITY BANKS CUSTOMER'S PERCEPTION INSURANCE, STATE BANK OF INDIA (SBI), SERVICE QUALITY