Crisis Management on the Basis of the Marketing Approach for Development of Innovative Potential of the Organization
Alexander P. Zhabin, Maria O. Suraeva, Anatoly N. Evdokimov, Lyudmila V. Polynova, Diana A. Akopyan, Valery K. Chertykovtsev, Igor A. Grigoryants
- International Review of Management and Marketing 2016
- 15 :