The global business environment : meeting the challenges /
Janet Morrison.
- 3rd ed.
- Basingstoke, UK : Palgrave Macmillan, 2011.
- 486 p. : ill. col. ; 27 cm.
Includes bibliographical references and indexes
This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate
9780230210257
International business enterprises International economic relations International trade