Southville International School and Colleges

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Perreault, William D. Jr.

Essentials of marketing : a global managerial approach. / - 10th ed. - U.S.A : McGraw-Hill Irwin, 2006. - G-10 638 p. : col. ill. ; 27 cm.



ISBN: 0071116338

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF 5415 / .M378 2006