000			00633nam a2200241Ia 4500
008			180523s9999 xx 000 0 und d
020			_a978-0-07-108125-2
050			_aMAIN HF 5415.135
050			_b.C73 2010
100			_aCravens, David W.
245		0	_aStrategic marketing /
245		0	_cDavid W. Cravens, Nigel F. Piercy.
250			_a9th Edition
260			_aNew York :
260			_bMcGraw-Hill,
260			_c2009
300			_a784 pages :
300			_billustrations ;
300			_c23 cm.
500			_aIncludes index.
650			_aMarketing -- Management.
650			_xMarketing -- Decision making.
999			_c357075 _d357075