000 00636nam a22002057a 4500
005 20140310183631.0
008 131118b xxu||||| |||| 00| 0 eng d
020 _a9780070670570
050 _aTX 911.3.M3
_b.K96 2010
100 _aKumar, Prasanna.
245 _aMarketing of hospitality and tourism services /
_cPrasanna Kumar.
260 _aNew Delhi, India :
_bTata McGraw Hill Education,
_c2010.
300 _axviii, 349 p. :
_bill. ;
_c24 cm.
504 _aIncludes Index.
521 _aTOU
541 _eC17128
650 _aHospitality industry
_xMarketing.
650 _aTourism
_xMarketing.
942 _2lcc
_cBK
_kFOR
999 _c25603
_d25603