| 000 | 00556nam a2200193 a 4500 | ||
|---|---|---|---|
| 005 | 20140310183147.0 | ||
| 008 | 020823s19uu xx 00 eng d | ||
| 020 | _a0074706535 | ||
| 050 |
_aHF 5415.123 _b.W198 1999 |
||
| 100 | _aWaller, David | ||
| 245 |
_aHow to prepare promotional plan / _cDavid Waller. |
||
| 260 |
_aAustralia : _bMcGraw-Hill, _c1999. |
||
| 300 |
_a100 p. : _c24 cm. |
||
| 541 | _eC0641 | ||
| 650 | _aCommunication in marketing | ||
| 650 |
_aMarketing _xmanagement |
||
| 650 |
_aSales promotion _xplanning |
||
| 942 |
_cBK _2lcc _kFOR |
||
| 999 |
_c19551 _d19551 |
||