000 00994cam a2200301 a 4500
001 3560453
003 OSt
005 20140310182742.0
008 980420s1998 maua b 001 0 eng
010 _a 98021676
020 _a0071188517
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF 5415
_b.D92 1999
100 1 _aDwyer, F. Robert.
245 1 0 _aBusiness marketing :
_bconnecting strategy, relationships, and learning /
_cF. Robert Dwyer, John Tanner.
260 _aBoston :
_bIrwin/McGraw-Hill,
_c1999.
300 _a670 p. :
_bill. (some col.) ;
_c27 cm.
440 4 _aThe Irwin/McGraw-Hill series in marketing
504 _aIncludes bibliographical references (p. 649-656) and index.
521 _aBSBA
541 _eC0048
541 _eC0005
650 0 _aMarketing.
700 1 _aTanner, John F.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK
_kFOR
955 _apc14 to sa00 04-20-98; se45 04-20-98; se10 04-21-98/se05; CIP ver. sc10 11-23-98
999 _c15590
_d15590