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1. |
Marketing /
by Berkowitz Eric N.
Publication:
Boston. Irwin McGraw-Hill, 1997
. xxxii, 736 p. :
28 cm.
Date:1997
Availability:
Copies available:
Luxembourg Library
High School Section
[HF 5415 .B513 1997]
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2. |
Consumer behavior and marketing strategy / , J. Paul Peter, Jerry C. Olson.
by Peter, J. Paul.
Publication:
Boston : Irwin/McGraw-Hill, 1999
. xxv, 545 p. :
26 cm.
Date:1999
Availability:
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College Library
General Circulation Section
[HF 5415.3 .P468 1999]
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3. |
Business marketing : , connecting strategy, relationships, and learning /
by Dwyer, F. Robert.
Publication:
Boston : Irwin/McGraw-Hill, 1999
. 670 p. :
27 cm.
Date:1999
Availability:
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College Library
General Circulation Section
[HF 5415 .D92 1999]
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4. |
Advertising and promotion : , an integrated marketing communications perspective /
by Belch, George E.
Publication:
Boston, Mass. : Irwin/McGraw-Hill 2001
. xx, 795, GL13, EN22, CR3, IN19 p. :
ol. ill. ; | 29 cm.
Date:2001
Availability:
Copies available:
College Library
General Circulation Section
[HF 5823 .B387 2001]
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