Southville International School and Colleges
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Services marketing : a managerial perspective /

by Lovelock, Christopher.
Type: materialTypeLabelBookPublisher: Singapore : ; Pearson Education South Asia, ; 2004Edition: 5th Edition.Description: 652 pages; illustrations; 24 cm.ISBN: 981-244-896-9.Subject(s): Service industries -- Marketing
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Item type Location Call number Status Date due Barcode
South Mansfield College
MAIN HD 9980.5 .L68 2004 (Browse shelf) Available SMC03781

Includes index.

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