Southville International School and Colleges
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Strategic market management/

by Aaker, David A; Piercy, Nigel.
Type: materialTypeLabelBookPublisher: Boston, Mass. : McGraw-Hill, 2005Edition: 7th ed. ed.Description: 726 pages : illustration ; 26 cm.ISBN: 0471484261.Subject(s): Marketing -- Decision making | Marketing -- Management | Marketing -- Management -- Case studiesOnline resources: Publisher description | Table of contents only
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Books Books
Southville International School Affiliated with Foreign Universities Library

Southville International School Affiliated with Foreign Universities Library

Southville Foreign University Section
HF 5415.5 .Aa111 2005 (Browse shelf) 1 In transit from College Library to Southville International School Affiliated with Foreign Universities Library since 2015-12-01 07:13:14 SFU0791
Books Books
Southville International School Affiliated with Foreign Universities Library

Southville International School Affiliated with Foreign Universities Library

Southville Foreign University Section
HF 5415.5 .Aa111 2005 (Browse shelf) 2 Available SFU0792
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HF 5415.3 .W639 2003 Customer behaviour : HF 5415.525 .S53 2001 Loyalty Marketing for the internet age / HF 5415.55 .B76 1999 Strategic customer care : HF 5415.5 .Aa111 2005 Strategic market management/ HF 5415.5 .Aa111 2005 Strategic market management/ HF 5415.5 .C5 1998 Satisfying internal customers first /

Various multi-media instructional materials are available to supplement the text.

Includes bibliographical references and indexes.

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